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Insight Manager

Insight Manager

London
Salary £40,000 - £45,000 per annum + benefits
Full time (part-time considered), permanent
Organisation:

​Leading national disability campaign
Role:

In this newly created role you will:
​
  • Build the organisation’s marketing insight function to strategize, create and implement new processes and best practise for an audience-driven marketing team
  • Provide detailed audience insights both quantitative and qualitative for marketing campaigns and projects
  • Lead on the setting of agreed KPIs for key audience segment penetration and consistently monitor, evaluate and report on this
  • Work with insight colleagues across Digital, Data, Customer Experience and Research teams to devise systems that efficiently align and manage data within the organisation.
Candidate:
​
  • Solid understanding of how audiences make decisions regarding charity support, mapping out and identifying key touch and trigger points within journeys
  • Demonstrable experience either as an in-house or agency (with third-sector clients) quant/qual researcher and skilled in analysing combined market data, qualitative research and product knowledge
  • Experience of producing succinct, thought provoking reports with solid recommendations that are relevant for different departments
  • Experience of managing research agencies to deliver insight requirements on time and to budget
  • Self-starter with a passion for marketing, content and brand development.
To be considered for this role, please email your CV to tim@whitonmaynard.com
​

Please be advised that our client will interview on an on-going basis. Please apply as soon as possible.
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